by NathanLibrary | Jun 28, 2017 | Business, Writing
The people who buy from me know me, and I know the people that I sell to. We’ve all heard the term “customer” – it just means “someone who purchases goods.” If you do something that someone pays for, then you have a customer. You...
by NathanLibrary | Jun 27, 2017 | Business, Writing
One of the most powerful sales techniques that exists is knowing your product. My wife and I recently watched a documentary called “Jiro dreams of Sushi” about Master Sushi Chef Jiro Ono. Mr. Ono has been making Sushi for 70 years, and is considered to be the world’s...
by NathanLibrary | Jun 27, 2017 | Business, Writing
Picture this scenario: A man walks into a cafe, and sees a woman sitting at a table by herself, reading a book. He walks over to her and asks her about the book, saying that he recognizes the author but hasn’t seen this one before. She tells him about the book a...
by NathanLibrary | Jun 27, 2017 | Business, Work, Writing
This year Turnkey took on a project to develop a marketing plan for one company. That ended up turning into four projects, designing plans for four different companies. Marketing firms were something that each of these customers had looked into and then not pursued....
by NathanLibrary | Jun 25, 2017 | Business, Ideas, Writing
Last week I talked about Marketing Plans and how they’re really easy. Part of the reason they’re easy is because we now have a template for how to make marketing plans. There are a bunch of other things that are pretty easy for us here at Turnkey, some examples would...
by NathanLibrary | Jun 25, 2017 | Business, Ideas, Writing
In order to improve, there must be something to improve upon. How many first impressions do you get with someone? Of course, just one. So it has to be perfect, right? We just talked about templating things and how building from an existing foundation allows you to...
